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- Category: Analytical
- Category: Blog
- Best Practices for Marketing QCDs
- Maximizing Your Giving Tuesday:
- Freemiums vs. Back-end Premiums:
- Crafting a Compelling Direct Mail Package:
- Resources Without Humans: AI in the Fundraising World
- Creative Ideas for your next Direct Mail Campaign
- 10 Tips for a Successful Year-End Fundraising Campaign
- Harnessing the Power of QR Codes
- DAF Fundraising Tips: Don’t be Daffy About DAFs
- Is Your Homepage Set Up for Success?
- Peak Season Scheduling:
- You Can’t Just Set It and Forget It.
- Is Your Organization Remaining Nonpartisan in 2024?
- Long Letters vs. Short Letters
- You’ve Got A Friend (In the USPS)
- Navigating the USPS Postal Increase with a Wink and a Smile
- What stands out in the mailbox?
- Email Subscriber Lists – How to Build the Best
- More Direct Mail = More Online Giving (We Have Proof)
- A True—and Heartbreaking—Tale of Not Being Asked for a Donation
- No More Lies!
- Be Wise: Optimize!
- Get Ready (NOW) for Year-End Giving!
- The Elusive Silver Bullet
- Why Does Donor Acquisition Suck? (It’s Not Why You Think)
- Because… I Said So
- Formulate the P-A-S
- Tell Your Board to Hit the Road (Literally!)
- Billion Dollar Advice for Fundraising Success
- Incremental Gains Are Not Enough
- You Are Only as Old as You Think You Are
- Now There Is a Unique Teaser
- How to Succeed in Direct Marketing by Really Trying – the 60-30-10 Rule
- Is Direct Mail Dead? (Or the Case for Integration)
- The Five Deadliest Words in Fundraising
- Jeff Brooks: Great fundraising copy doesn’t look great to everyone
- Why Do Younger People Seem to Ignore Your Appeals?
- Six Steps to Determine If It’s Time for a Website Redesign
- Donors Have Needs, Too
- Category: Creative
- Category: Digital Fundraising
- Category: Fundraising
- Category: Fundraising Strategy
- Category: Industry News
- Category: Production
