Category Archives: Uncategorized
Donors Have Needs, Too
In terms of potency, needs are far more powerful than values in generating loyalty and maximizing income. —Mark Phillips, Queer Ideas
tags: Fundraising
Is Your Website Hurting Your Cause?
Inadequate information on charity Web sites creates the impression that all that is needed to run a nonprofit program are good intentions, lots of donations, low administrative costs, and a few happy stories.
Saundra Schimmelpfennig read more >
tags: Fundraising, Online Giving, Recession
Donors Continue to Feel the Economic Pinch
A slew of end-of-year donor surveys and studies confirmed what those of us in the trenches already knew—2010 was a tough year for fundraising as the economy forced donors to scale back their giving. A new study from Vision Critical … read more >