Category Archives: Social Media
Where Do Online Givers Live?
For all you geo-targeters, according to Convio the most generous online donors live in the following cities … read more >
Apple Users Are the Most Generous Online Donors
A new study by Razoo found that online donors using an iPad or Mac are more generous than their Blackberry and PC counterparts. read more >
Join the Discussion on Facebook
Look forward to seeing you on Facebook.
The Five Deadliest Words in Fundraising
“I would respond to that” are the five deadliest words in fundraising.
8 Great Reasons to Invest in Your Online Program
According to Blackbaud’s recently released 2010 Online Giving Report, 7.6% of all fundraising came from online sources last year.
After a decade and half of investment in online assets, 7.6% may seem like a paltry payout compared to the cost of developing and maintaining an online presence, so why should nonprofits continue to invest in digital marketing ?
Why Do Younger People Seem to Ignore Your Appeals?
Younger people are less likely to respond to your appeals [because] they are emotionally programmed to ignore them. read more >
Does Twitter Matter?
According to a new study from the Pew Internet and American Life Project, 8% of online adults use Twitter, with just 2% using the micro publishing service daily: “We asked online adults: ‘Do you use Twitter?’ In this survey, 8% … read more >